Protecting the Value of Mobile Messaging So It Continues to Grow

Threats come in many forms and noncompliant or misleading experiences can impact your brand's reputation. Our holistic approach to market compliance creates strong incentives for positive customer experiences, while helping you manage your partners in a time-efficient manner.

 

SMOOTH PARTNER MANAGEMENT

Keeping track of your partners can be a time-consuming task and it is often difficult to track issues over longer periods. Market Monitor automatically documents and communicates experiences that are out of compliance with your partners, and our support agents help ensure that audits are closed out in a timely manner.

 

AUTONOMOUS DECISION MAKING

Market Monitor audits allow you to make compliance decisions in a fair and unbiased manner. Our auditors and QA specialists are skilled at understanding the nuance of your custom standards to ensure they are applied in the same way every time. As an objective third-party, we take pride in our correct application of audit standards ensuring all of your partners are always on a level playing field.

 

ACTIONABLE INSIGHTS

Audit analytics allow you to explore compliance histories partner by partner to identify areas of consistent weakness that need improvement. Taking a bird's eye view of compliance allows you to get to the heart of a particular problem and solve it for good. In this way, you can hold your partners accountable and set benchmarks based on your own compliance data.

 

 

AUTHENTIC MOBILE EXPERIENCES

Our monitoring programs are deployed utilizing:

  • An in-house device lab comprised of hundreds of brands and styles of devices
  • A diverse range of customer profiles that are designed to solicit targeted campaigns
  • Mobile screen capture technology that automatically documents each part of the customer journey
 

TOTAL COVERAGE

We have our eye on every corner of the market to guarantee customer safety and a reduction in complaints every time.

100%

OF ACTIVE SHORTCODES MONITORED (10, 572+)

2,062

CONTENT PROVIDERS MONITORED

63%

AVERAGE COMPLIANCE IMPROVEMENT RATE IN THE FIRST YEAR OF DEPLOYMENT

 

A Complete Solution to Ongoing Challenges in Your Marketplace

You have created a set of best practices for how a product should be marketed and the types of disclosure needed to protect consumers−now what? The best way to ensure compliance is through engaging expertise in in-market monitoring and a complementary partner management platform that enables the scalable communication of problems. Market Monitor offers a thorough and customizable way to stay in the know about everything happening on your messaging network.

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Mobile Device Lab

Comprised of hundreds of devices, customizable to any carrier network and a variety of consumer profiles, our device lab is designed to solicit a variety of customer journeys. The data collected from the lab seamlessly integrates into the Market Monitor platform to enable compliance audits at high volumes.

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Audit-Specific Chat

Market Monitor has chat functionality to enable you, our team, and the entity being audited to communicate in-portal on an audit by audit basis. This chat history is saved with the details of the audit, making it easy to understand how a particular issue was handled no matter how much time has elapsed since audit closure.

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Customizable Audit Standards

We understand that every brand has specific expectations about how their partners should behave and how quickly market changes can necessitate new best practices. Market Monitor allows us to easily capture these best practices, assign levels of severity, and adjust each with the click of a button based on your evolving needs.

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Customer Journey Screenshots

A picture is worth a thousand words. Instead of describing an experience, we allow screenshots of the journey to tell the story as well as provide documented evidence for our compliance analysis. This way everyone knows why a decision was made−it's hard to dispute a problem when it is there to see.

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Centralized Database

All of our audits and their corresponding data is housed in a single location that is easily accessed for a larger export. This enables a legal team or in-house auditor to easily compile historical data to support their investigation.

 

KEEPING TRACK OF YOUR PARTNERS

The shortcode industry uses Market Monitor to oversee the monitoring program on behalf of the CTIA and all of the US Tier 1 Carriers, as well as Tier 1 Carriers in the UK and Australia.

 

 

Ready to Learn More?

 

REQUEST A DEMO